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Link Popularity

Link Popularity
Link Popularity is more important now than ever! Most major search engines use link popularity as an important factor in ranking relevancy. Search engines have become more sophisticated, and so has link popularity.

Link popularity is where other sites have links to your site. The more popular the site that links to you, the higher the ranking you achieve with the search engines. However many search engines will penalize your ratings if the sites linking to yours has no relevancy to your site.

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In the past, in an effort to gain more link popularity, "link farms" began sprouting up across the web. For a fee, a web site owner could join link farms and enjoy increased link popularity overnight. Search engines caught onto this tactic and created better tools for detecting legitimate links. Web sites that have links from web sites with "similar" or "relevant" content score higher, thus earn better placement in search engines. It is more important than ever to develop a solid "link-popularity" strategy.

it is extremely important that your site be heavily networked on the Internet within your subject matter to enhance your search engine positioning. Major search engines use this style of link popularity when ranking web sites.

MAI WebDesign will seek out sites in your market that are highly relevant to your target audience then contact and request links from each of them individually. This is a very time-consuming process which must be done by manually, one at a time.

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Link Popularity Process
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