Search Engine Optimization is the act of modifying a web (html) page so that it can achieve a high position in the major search engines.

This is done in a variety of ways when writing and coding the pages but the end goal is for your site to appear in the search engine near the top when your target audience types in the key words or phrases into the search engine.

MAI Web Design offers options for making your site "findable" in the search engines. Some main ingredients to achieving optimization are:

• Keyword placement and research
• Site design analysis
• Link popularity
• Search engine submissions